交通大学MBA英语面试讲义

-----Samuel&David

1. 基础英语学习与语感锻炼

当我们想表达一段话的时候，我们对其中的一些词汇的英文翻译还是知道的，但是我们可能对于如何快速地把他们组合起来，并且流利的表达出来，可能有点迟疑，所以，我们首先做几个小练习，拾起我们久违的语感吧。

1) 过去的5年之内，香奈儿在中国市场一直就在盈利。

2) 管理者的主要任务就是领导团队实现既定的目标。

3) 目前，提高我们市场份额最有效的方法之一，就是开辟新的市场。

4) 近几年来上海经济的快速发展，主要是归因于大量的外资的进入。

5) 公司的成功不仅仅取决于我们的战略有多好，而在于我们是否执行它和实现它。

2. 如何迅速的组织语言和表达观点

我建议前期可以使用速记的方法，把自己观点和想法的关键词记下来，然后再根据这几个关键词进行扩展和延伸。我们在使用中文聊天的时候，也是如此的，我们表达观点，都是首先朦胧有个观点的核心词，然后再滔滔不绝的表述出来。我们中文能够这么做是因为这是我们娴熟的母语，比如说别人问我：“你昨天去哪里了？”，我如果去了人民广场，那么人民广场就是我大脑中闪现出来的核心词，然后我说“我昨天人民广场瞎逛了，啥也没买，不过好多人啊，美女都杂堆了”。我们在英语方面可能还没这么娴熟，慢慢来，先把最核心的东西用最简单的方式表达出来。

How to achieve more profits

关键词：交易额 ↑ 成本 ↓

To achieve higher profits, we need to improve our sales revenue while reduce our cost.

如果是母语国家的人，可能延伸的更加丰富：How to achieve higher profits I guess it depends, like, first we have to make sure our sales revenue is getting high, which means more customers are buying our products, and at the same time, we also have to come up with ideas to reduce our cost, which will likely to further enlarge our profit margin…..

Why English is important for MBA

关键词：MBA英文教学 √ 就职 √

It’s because, first of all, we need English to better learn our MBA classes, secondly, English will be important for us to get a better job in the future.

让我们一起来做练习：

1) How did you spend your Spring Festival

Spring festival is the most important festival for Chinese people, there are many activities which can do, firstly, I will visit relative and have dinner with them, and secondly I will watch the spring festival gala evening on CCTV.

关键词： 团聚 会友 TV

提示：团聚 family reunion

2) What is the difference between a manager and a leader

关键词： 领导者：战略！ 管理者：执行！

提示：a，制定战略：make a strategy b，执行：execution

I think the difference between a manager and a leader is that the manager will make a strategy, and the leader will do the execution.

3) What qualifications is a manager supposed to have

自信心 √ 情商EQ √ 分析能力和专业知识 √ 任务分工和时间管理 √

I believe the confidence is most important to a manager, meanwhile, EQ, analytical skill, domain knowledge, time management skill and task distribution are also pay a very important role.

4) Why did Wall-Mart fail to grow big in China

关键词： × CN消费习惯 卫星管理 ×in CN

提示：a，shopping habits b，satellites-based global management system

5) What shall we do to promote the development in western regions

关键词： 人才→西 ↑基建 优惠政策√

提示：a，encourage talents b，infrastructure c，preferential policies

6) Why don you want to apply for a MBA degree

关键词：↑管理知识 转行√

提示：a，management knowledge b，change career

3. 表达过程中的几个原则

1) 顺译的原则

大脑中不管想到什么，不要太在意整个句子的顺序安排，只要大体还遵循语法的规则，就按照我们的思路顺着表达出来，既可以节约时间，也可以减少停顿。

现在上海的汽车越来越多，说明人们的收入水平也越来越高。但是过多的车辆造成了严重的交通堵塞，我想政府应该管管这个事情了。

Now Shanghai’s cars are getting more and more, it means that people’s income is becoming higher and higher. But too many cars caused serious traffic jams. I think the government should do something about it.

With people’s income continuously increasing, the number of cars in shanghai has witnessed rapid growth these years. Yet, the excessive growth of cars has led to serious traffic jams, and it’s time for the government

据我所知，宝洁有100多个市场研究人员，专门研究中国的消费者购物习惯。但是，你要是去51job等招聘网站，看一看国美的招聘信息，全部是招聘什么采购经理，市场部唯一招聘的可能就是促销人员，几乎没有市场调研的岗位。

2) 分拆的原则

当你大脑中的句子比较长，很难短时间理顺的话，不妨将他们分拆成几个小的简单的句子表达出来，中间使用and，but，so等简单连词串起来，而不需要去斟酌句子的结构。

我觉得这个案例中这家公司留不住人的主要原因是这家公司根本没有把员工当成是最重要的资产，同时也缺乏有效的激励机制让员工热情地工作。

I think, in this case, this company can not retain the employees, because it doesn’t treat employees as the most important asset, and…also…it doesn’t have a good incentive system, and……so…people don’t work hard.

3) 替换的原则

价格战只会造成两败俱伤。

Price war will only make both parties lose.

我觉得，案例中这个经理不太信任自己的下属，什么事情都亲自上马，不知道分权的技巧，结果自己筋疲力尽，员工却很冷漠；另外呢，他也不太清楚如何合理的分配工作，结果员工也很迷茫，不知道目标是什么。

I think, in this case, the manager doesn’t trust his people，and do everything himself. He doesn’t know how to give power to them, so….he is very tired, but his people don’t care. What’s more, he also doesn’t know how to divide jobs, so…his people don’t know what to do, and don’t know the target.

除了以上的3个原则之外，我们还要尽量使用简单的词汇，使用简单的句型。我们的目标是把想法表达出来，因此无须过度在意表达的优美。

二.面试问答

traditional topics :

1. 自我介绍

2. 教育背景

3. 工作经验

4. 你的长处和短处是什么？

5. 在空余时间有什么爱好？

6. 为什么以前曾经辞职？

7. 过去工作中最大的成就是什么？

8. 你的上司和同事如何评价你？

9. 结婚了吗？有没有孩子？简要介绍一下你的家庭？

10. 如果面试失败，你会如何？

11. 为什么报考MBA？

12. 为什么选择交大？

13. 你了解同济吗？

14. 你认为你做一个MBA学生合格吗？

15. 你对于MBA详细的学习计划？

16. 你认为你会在MBA学习中受益吗？

17. 你在将来5年的职业规划如何？

18. 工作经验对于MBA来说重要吗？

19. 如何看待英语在MBA中的重要性的？

20. MBA毕业后一定会找到更好的工作吗？

New topics and possibly related issues.

21. How do you get to work Are you a commuter What do you about the traffic in Shanghai

No, I’m not a commuter. I get to work by riding electric bicycle. The traffic in shanghai is very busy, and it will be worse because the number of car are increasing rapidly these years.

22. How do you commute to work What do you think of the public transportation system in shanghai

23. what kind of impact do you think globalization is having on the working environment

I think the following three impacts are worth of our consideration, firstly, globalization require employees to have good English skill so that can communicate with foreign colleagues or partner. Secondly, globalization makes our working environment to be more challenging, because we need to know the different culture in the different country.

24. where is your company located

25. How do you think 2008 Olympics is going to impact Chinese economy

26. why do you think Olympics happened in Beijing While 2010 World Expo is going to be held in Shanghai

27. how do you think the financial crisis is going to affect the Chinese economy

28. what do you think of peasant workers in shanghai

29. what do you think Obama as the new president of the USA

30. why

1 自我介绍

✧ Where are you born

✧ Where did you have your education

✧ Your working history

✧ Your family

✧ Your personal hobbies

1. I was born in Anhui luan in 1980, a city which is famous for its history.

2. I graduated from Anhui University and get the bachelor degree, with the major of Tourism Management After my graduation, I joined DANA company ,it was a sales of coffee company, My position, sales represative, develop Shanghai's hotel market for 2 years .

Then, for some reasons, I changed my job to another company,NANHUA electrilic company, and took the position of sales represative too. My responsibility is to build the brand, promote sales, conduct marketing programs, and maintain public relations. two years later, According to my performance was promoted to Department Manager.

3. Last year, I made the decision to pursue a MBA degree. I did this because I felt more and more desired to improve my management knowledge and abilities as my job becomes increasingly challenging.

4. I’m married now, I got a nice wife and a loving little kid.

Important structures

✧ I was born in_______,

✧ I graduated from ______ University, with the major of________

✧ After my graduation, I join _________ company, and started working as a _____________

✧ I’m responsible for____________

✧ For some reasons, I changed my job to___________,

✧ I took the position of________, and was responsible for__________

✧ I was promoted to___________ X years ago, based on my performance.

2 教育背景

Tell me your educational background in details

I got my Bachelor’s Degree (College Degree) from Anhui University in 2000, and my major was tourist Administration. This major aims to teaching the students economic and management knowledge, and train them the ability of solving economic problems. We had a wide range of courses during college, such as economics, mathematics, marketing, accounting and so on.

Besides my own major, I also took other courses like Computer Science.

I also actively took part in various campus and social activities. during which my practical abilities were improved a lot.

Above all, my college has offered me a solid theoretical foundation, which proved to be very beneficial to my later career development.

Important structure

✧ This major aims to teach us____________

✧ I had many courses in college, but I particularly like______, because_________

✧ My grades were ________ in college

✧ I actively took part in many activities, such as________

Important words to remember

Important structure

✧ I have been working for _____ years since my graduation from college

✧ I started my first job in________, and my position was______, responsible for______

✧ My job was appreciated, and I was awarded___________

✧ The biggest accomplishment during my work is that__________

✧ My management experience and personal ability have been improved a lot.

3 你的长处和短处是什么？

Your own strengths:

MY biggest strength is tenacity .ALL my past employers and businesss associates have said I am tenacious.I have to see a project through to the finish no matter what challenges I encounter along the way. I always give whatever it takes to complete the job . which will help me a lot during my MBA;

Your own weaknesses:

I prefer to see a project through from start to finish ,so I sometimes find it a little frustrating to work a single component and not have something to contribute to all the important aspects of a project

4 在空余时间有什么爱好？

There are a lot of things that I do in my free time. As people say, all work and no play makes Jack a dull boy, and I perfectly understand the importance of relaxation after work.

I like sports very much and football is my biggest favorite. It’s always great to get together with my mates on weekends, and keep running around the ground for a few hours. It makes me physically stronger and totally refreshed.

I also like reading much. Not too many people today can really sit down and read a book for more than 2 hours every day. But as I think, reading is a rewarding hobby, as it can make you mentally smarter.

One more thing, I like to travel around. I enjoy talking to new people and get to know new customs and places.

核心句型，因果逻辑

My biggest hobby is sports, because it can make me physically stronger.

Traveling is my biggest hobby because_______________

I also like computer games a lot, because_______________

5 过去工作中最大的成就是什么？

Actually, my past work experience is a chain of failures and achievements!

Yet, talking about the biggest achievement, I think it was 3years ago, when I was the Manager of The fourth business department

The problem facing the department at that time is only a few customers, sales less. In order to make the situation better, I worked hard with my mates for a year, al last We achieve our goal

The job was well done, and we successfully had sales increase of 80%. It was because of this that I was promoted to Product manager

✧ Talking about my biggest achievement, I think it was_____ when I was________

✧ The company is troubled with__________

✧ To make the situation better, we_________

✧ We successfully____________

6 你的上司和同事如何评价你？

They would say I’m a self-starter ,highly motivated. energetic and goal-oriented ,but also cooperative and a team player. I have good communication skills and get along well with other people

7 结婚了吗？有没有孩子？简要介绍一下你的家庭？

There are 5 members in my family: father, mother, my wife ,my son and I. My father is a doctor. He has been working for more than 30 years and has devoted himself so much to the health progress of my hometown. My father is the one who has the most profound influence on me. My mother has retired and help us take care my child. My wife is working in the goverment. I’m lucky that I have such a warm and loving family, and they’ve given me so much unconditional love.

8 如果面试失败，你会如何？

1.If I fail to be admitted, that proves I need to overcome my shortcomings and get improved.

2. However, I still take it chance preciously. I still appreciate this interview. Thank for this chance.

3. I will also apply for MBA program next year. At that time I hope my performance will satisfy you

9 为什么报考MBA？

Well, it was 2 years ago that I had the thought that I wanted to pursue a MBA degree.

First of all, as I got higher on the position ladder, and assumed bigger responsibility, I began to feel that my management ability was gradually pulling me back in my career development.

Second, I take MBA because I want to have a career change. I started working as sales engineer 5 years ago. I know how to develop new products, but I’m not very good at marketing these products and convert them into profits. That’s why I hope MBA would help me in this respect.

10 为什么选择交大？

✧ I choose Jiao tong /Tong ji University because it’s the most suited to me.

✧ Jiao tong /Tong ji University has a long and brilliant academic history.

✧ It’s my personal preference to study in Jiao tong /Tong ji University.

✧ It has always been famous for its business education.

✧ Its teachers are the best and greatly experienced in teaching.

✧ Teaching methods are diverse and interesting.

✧ It has been actively involved in international academic exchanges.

✧ Its MBA program is global-oriented.

✧ It also has advanced teaching facilities.

✧ There is a good learning atmosphere here.

✧ All those these appeal to me very much.

✧ I heard Jiao tong /Tong ji University is particularly good at marketing, which is what I want to concentrate in my MBA study.

11 你了解交大吗？

JIAODA /TONGJI University is one of the oldest and one of the most famous universities in China.

Over the years, it has been dedicated to foster high quality students for the economic growth of our country. Right now, JIAODA University has been put priority of higher learning education development in China.

It has advanced teaching facilities and best talented teachers from both at home and abroad. It also actively participates in various international academic exchanges, and its research capability is greatly recognized and appreciated in the world.

JIAODA also has one of the best MBA programs in China. For a long time, it has sent hundreds of well-trained senior managers to the market, and has made huge contribution to our modernization of management. I’m sure there will be so much for me to benefit in the coming 2 years.

12 你认为你做一个MBA学生合格吗？

Well I think I do.

First, my score of the written exam will not bad, which means I have good language proficiency, sound logic ability, and required intelligence, which are important requirement of MBA student.

Second, I have many achievements in my past work history, and I have also demonstrated much individual potential on my job, like leadership skills and communication ability.

Third, my learning ability is good, which means I won’t be exhausted in my coming MBA study.

13 你对于MBA详细的学习计划？

Well I think I do, though it’s not as detailed as my daily timetable.

I guess my MBA study will fall into 3 steps.

For the first couple of months, I will basically focus on textbooks. I mean I will try my best to learn elementary MBA courses, like management science, the art of decision making, finance, marketing and alike. Through the first step, I expect to lay a solid theoretical foundation for my further learning.

During the second step, I will find chances to put my knowledge into full play. There are actually a lot of ways to do it, like case study, management practice, forum, simulation, intern and etc. By doing these, I expect to have some hands-on experience of how these theories can be best used in real world,

As to the last step, I will try to position myself in the working world by what I have learnt.

14 你认为你会在MBA学习中受益吗？

Hugely!

The benefits are:

My strengths will be strengthened and my weakness will be weakened.

Seriously, I reckon I will benefit in the following.

To start with, my business knowledge will be enriched. By learning those scientifically designed curriculums, like economics, management, finance and marketing, I will more deeply than ever understand how the business world really goes around.

Second, I guess my mindset will be changed. I mean I will have a brand new way of looking at problems, by learning new approaches of decision makings. One more thing, my leadership skills will be promoted and I will know better how to conduct business in my future work.

Last, my business network will be expanded by getting to know many talented classmates, and I will have clearer ideas of how to develop my career in the future.

15 你在将来5年的职业规划如何？

This is a personal question, and I can’t guarantee it’s what you want.

自己创业型

Future is unpredictable, but it’s never bad to have a plan, isn’t it It’s my dream that I want to run my own business after this MBA program. What exactly I want to do is that I will probably open an e-business company all by myself. I think I’m doing the right thing at the right time, since internet economy is the most promising industry today, and more and more people will flock to the internet to shop. To answer your question just now, I expect myself to be the CEO of a private-owned e-business company 5 years later.

16 工作经验对于MBA来说重要吗？

Well, as far as I see it, working experience is important, but not prerequisite for MBA study.

Working experience is important because,

first of all, students with experiences will have clearer targets of what they want to learn during their study. For example, a student with a technical background will focus on the learning of economic and managerial knowledge.

Secondly, students with work experience will choose to look at and analyze problems in a different way. A financial formula which is no difference from a pure mathematical equation to a college student will convey deeper underlying meanings to a MBA student.

A college student wonders why he has to learn this or that, but a MBA student knows exactly why. A college student wonders how to use the knowledge in real world, but a MBA student does.

So working experience serves as a guide in MBA study.

17 如何看待英语在MBA中的重要性的？

There is no doubt that English is very very important in MBA study.

To begin with, almost all of the modern economic and management theory is coming from the developed English speaking countries. If we better master this language, we will not only feel easier to learn the knowledge, but will also much more deeply understand them.

Secondly, MBA students usually have classes given by foreign teachers. What’s more, students with better English ability will have more opportunities to be selected as exchange student to other countries for academic activities.

Lastly, students with good English will be more likely to find better jobs with higher salary after graduation. As we know, most of the top international companies usually have high requirements of English proficiency.

18 MBA毕业后一定会找到更好的工作吗？

First of all, I want to make sure that I apply for MBA not because I expect to find a better job. The real reason for my application is that I desire to improve my management knowledge and other related skills during these 2 years,

What’s more, it’s not easy to say if we can find better jobs or not. Finding a job is a mutual choice, with companies opening positions and looking for the qualified candidates, and with students making detailed self-assessment and trying to find the best employers. Better job is obtained only if these two demands are perfectly matched.

Last, the job market is always changing, according to the overall well-being of the economy, If the entire business is good, the demand for MBA will also increase, and vice versa.

Anyway, my point is that: when you are improving the right things at the right time, there will always be right positions for you right after your graduation.

19 交通状况，采用什么交通工具上班？

How do you get to work Are you a commuter What do you about the traffic in Shanghai

Key words : commute ,drive traffic jam overpass traffic video surveillance 电子警察 Silent cop , subway ,sky train, bus ， be flooded with ,

Template：模板：

1.Well, actually I go to work by subway, I have to take line _8__ from_huangxing__station and then switch to line_1__at People square .Well morning commuting is usually very painful because

a. the large flocks of people flooding into to the subway system in order to get to work on time .

2.As far as traffic in shanghai is concerned , I think ,during the rush hour ,traffic can be really terrible.Cars could barely move on the overpass ,and subway system is flooded with commuters.

However ,weekends are much better off with fewer cars on the streets ,fewer people commuting .

20 上海的公共交通系统如何 ？

What do you think of the public transportation system in shanghai

a. 概述Generally speaking ,besides the incredible bus system ,Shanghai has one of the biggest subway system in Asia, right now there are over ___13 lines working right now, it’s convenient, it’s always punctual, last but not least ,compared to taxi ,it’s much cheaper .

b. 不足There are also some disadvantages about the subway systems in shanghai ,it usually gets very crowded during the rush hours ,and there is almost standing room only for passengers on the train .

c. 建议The government should try their best to develop more public transportation solutions, including building more over pass , subways and sky trains, so that it’ll be super easy and convenient to travel across the city.

21 what kind of impact do you think globalization is having on the working environment

a.As you can clearly observe ,globalization is exerting a huge impact on our life ,especially in the working environment. I have colleagues from US ,__,__, we have to co operate on a daily basis ,which forces me to communicate with them professionally in english and offers me an opportunity to merge into the international working environment .

b. Westerners are pretty fact-based /target-driven ,they also emphasize the team work and working effeciency based on communication efficiency.

22 where is your company located

My company lies at the intersection of __liu xiang_ road and __wenbei__road,__jia ding_district ,which is in the outskirts of the city ,

23 How do you think 2008 Olympics is going to impact Chinese economy

Well, As far as I am concerned ,2008 Olympics is actually going to an economic boost /driving force for beijing and china as a whole .

First and foremost ,the olymics held in beijing absolutely introduced to the world a China that is out of the imagination of a lot of foreigners.

旅游目的地The cultural elements presented in the opening ceremony is very inviting to the West.

Beijing is becoming a huge tourist destination for foreigners in China.

中国巨大的市场In addition ,while the sports event draw a lot of attention to the cities around China,the people ,I mean ,such huge comsumping body and market certainly attract the eye balls of the west .

中国巨大的市场潜力成为西方的战略目标I have reason to believe more foreign companies will realize Chinese market is their next strategic business target .

体育产业的发展Last but not least , Olympics helps boost the sports business ,hopefully our sports industry would cooperate more with the west and present an even brighter future.

24 why do you think Olympics happened in Beijing While 2010 World Expo is going to be held in Shanghai

Well,BEIJIGN AND SHANGHAI are two types of cities as a whole ,they present different elemets for some great events . 两种不同类型的城市

北京作为文化，政治，经济中心，也是中国历代的都城Beijing served as the capital city since almost thousand years ago in ancient China,and is currently the cultural ,political and economic center of China ,

历史It has a brilliant history and is one of the most mysterious place for the west .

It’s the perfect place to hold the Olympics for the first time in China.

Shanghai是中国面向西方的窗口Meanwhile Shanghai is a new economic window to the west ,and it’s one of the most important financial center in China

基础设施优势It actually serves as the image of modern China and possesses fantastic infrastructure to hold the 2010EXPO.

25 how do you think the financial crisis is going to affect the Chinese economy

外包产业受影响Well,talking about the finanical crisis , I believe ,right now ,for the common people in china , the direct impact is the the outsourcing sectors, foreign companies cut positions around the globe ,including China.

进出口行业受冲击Large number of whilte collars in cities became unemployed ,not to mention the import and export industry , we have tens of thousands of peasant workers losing their jobs because of the bankrupcy of factories .

市场信心受挫In fact , the global market lost confidence in the financial market and that affects people’s consuming desire , so we are witnessing a huge drop in revenue of almost all industries

26 what do you think of peasant workers in shanghai

well, peasant worker is a huge issue in China.

感谢First ,my gratitude goes to those peasant workers who left their family and friends to come to build our cities and work in the factories ,they are basically the major labour body in China .

福利I believe our government is trying to improve the welfare and benifts for the peasant workers ,but there is still a long way to go .

农业，加工It’s also important to develop modern Agriculture and improve peasants’ ability to process agriculture products so that some of the peasants also have jobs to do in the conuntry side where they could live ,work and make a good living .

27 what do you think Obama as the new president of the USA

Well ,it’s a big change for the US history .

Martin Luther King declared his dream on 23rd August ,1963 , and 45 years later, Obama became the 44th president of US, it’s a dream come true for the colored people around the world .

I personally like Obama as the president ,because

a.

b.

c.

however ,there are still a lot of chanllenges for Obama and USA

The failing confidence in the financial sector …

The medical insurance system in USA is falling apart …

Not to mention the fact that one of the most importand industries ,AUTO industry is suffering greatly because of the financial tsunami .

Let’s wait and see .

（二） 学习基本的问题形式

1， yes/no之类的问题

1. Do you like reading

2. Do you like to travel

3. Do you cook at home

4. Do you live together with your parents

5. Do you like Shanghai

6. Did you get any promotion on your job

7. Do you know something about our MBA program

8. Do you have lots of friends

9. Are you married

10. Are you still working in Exxon now

11. Do you feel homesick, living alone in Shanghai

12. Do you have a kid

13. Do you know how to cook

14. Are you working in a foreign company

15. Do you think a manager should have good English

16. Do you think you are qualified for MBA program

17. Do you think you’re going to benefit from MBA study

18. Do you think your college is important in your life

19. Is working experience important for MBA students

20. Are you creative

21. Do you know how to stimulate people

22. Do you know how to cooperate with your colleagues

23. Do you have a learning plan for MBA

24. Do you know what to do 5 years later

25. Have you learnt many things in your job

26. Can you live under pressure

27. Can you work on several tasks at the same time

28. Do you usually exercise in the morning

29. Did you apply for MBA because everybody is doing it

30. Is age a problem in MBA learning

31. Have you bought a house

32. Have you bought a car

33. Have you settled down in a family

34. Have you ever been to Singapore

35. Have you ever been abroad

36. Have you ever met a tough problem in your job

37. Have you ever tried to hop your job

38. Have you ever done anything you feel to be proud

39. Have you ever been a leader of a big project

40. Have you ever had a conflict with a boss or professor How was it resolved

2， why之类的问题

1. Why do you apply for a MBA degree

2. Why do you choose Jiao tong /Tong ji University

3. Why did you choose Marketing as your major in college

4. Why did you leave your last job

5. Why did you start working as an engineer

6. Why do you think English is important in MBA

7. Why do you like sports

8. Why are you living alone

9. Why do you like shanghai

10. Why don’t you learn MBA in USA

11. Why don’t you keep on working in this company

12. Why don’t you have a kid

13. Why didn’t you just buy a house, rather than renting a room

14. Why don’t you apply for International MBA

3， how之类的问题

1. How many members are there in your family

2. How many hours do you work everyday

3. How many employees are there in your company

4. How many companies have you worked in

5. How long have you been working in that company

6. How long have you been married

7. How long have you been a manager

8. How long do you work everyday

2. How do you solve conflict with your colleagues

3. How do you spend your weekend

4. How do you plan to achieve your career plan

5. How did you prepare for this interview

6. How do you get to know what your employees are doing

7. How will you spend your MBA years

8. How are you going to make your study successful

9. How do you think of MBA education in China

10. How about living in another country

11. How do you feel about working overtime

4， what之类的问题

1. What is your nationality

2. What is your favorite sport

3. What is your major about

4. What is your favorite food

5. What is your MBA score

6. What is your biggest strength

7. What is your biggest weakness

8. What is your career philosophy

9. What is your plan for MBA study

10. What were your responsibilities on your job

11. What is your favorite book

12. What is your salary like

13. What is your style of leadership

14. What do you do in your leisure hours

15. What do you want to do after graduation

16. What do you know about our university

17. What do you think about China MBA

18. What do you plan to achieve in MBA

19. What do you want to be in 5 years from now

20. What have you learnt from your work

21. What have you accomplished in your work

22. What have you done to prepare for this interview

23. What have you contributed to your company

24. What have you studied in school

25. What will you do if you fail this time

26. What will you do after graduation

27. What will you benefit from MBA study

28. What will you do if your subordinates don't listen to you

29. What about your work performance

30. What about your personal hobbies

31. What about your future plans

32. What about your academic performance

33. What qualifications should a manager have

34. What achievement have you made during your work

35. What courses did you take in college

36. What kind of job do you want to do

37. What did you specialize in

38. What did you do on your first job

39. What did you least like about your last job

40. What did you learn in that company

1. 商务理论知识恶补篇

1) Brief Management Summary

Management is about how to lead a group of people ( or a team), to achieve a certain target, by making use of the limited resources effectively, and by scientific labor divisions.

Managers usually do 4 things: planning, organizing, leading, directing and controlling.

Planning: when you say “we plan to reach one billion of sales next quarter”, you are actually doing planning. Planning means we decide on our targets or the approaches to achieve them. Remember, the plan should be SMART, which means to say it has to be Specific, Measurable, Agreed, Realistic and Time-based.

Organizing: we divide the job into small tasks, and assign them to qualified employees. One only has to report to one person in charge: specialist to supervisor, supervisor to manager, manager to director and so on. Make sure everyone has his own Clear Job Description, Objective, Performance Assessment List and etc.

Leadership: you are the top dog, you have to check if the team is working efficiently and effectively, you need to constantly motivate them and maintain the morale, Apart from being the authority, you also need to walk out of the office and talk to your people.

Controlling: you make sure if the team is working towards the target, and if there is any emergency, you get the problem fixed or the plan adjusted.

One thing to remember is that a manager don’t do planning today, and organizing tomorrow, in fact, most managers have to do the four functions at the same time.

Your practice:

我们的目标是成为中国最大的B2C网上商城(online shop)，我们有良好的组织结构(organization structure)，专业化的人才(specialized personnel)，充裕的风险投资，先进的技术系统，来保证(ensure)我们目标的实现。我们同时也会根据变化的外部环境(changing environment)，灵活地(flexibly)调整(adjust)我们的战略和方向(direction)。

提示:

我们的目标是成为…… Our objective is to become….

● 计划工作

During planning, we have to answer two questions: what to do, and how to do There are short-term, medium-term and long term plans, according to the time limit. There are also sales plan, production plan, and financial plan, according to the function.

Whatever planning we make, we always aim to achieve a certain target. For example, we aim to improve our sales revenue, to reduce our cost, or to promote our brand and etc.

The target must be measurable, attainable, and time-bound. By being measurable, the target must be clearly specified and quantified. By being attainable, the target must be realistic and can be realized by making use of our current resources. By being time-bound, the target must be realized in a certain period of time.

Companies usually have to take a lot of things into account when making a strategy, such as the industry environment, policies, market opportunities, competitors, substitutes, own advantages, own weaknesses and potential threats.

Your practice:

目前公司短期的目标是：提高网上交易量20%，降低成本(cut cost)10%。对于产品部门来说，就是要提高和供应商(suppliers)的议价能力(bargaining power)，降低进货的价格；对于技术部门来说，就是要优化(optimize)管理信息系统，提高部门的沟通效率，和降低物流配送的成本；对于市场部来说，就是要设计更好的市场推广计划(marketing plans)，以更低的成本达到更好的销售效果。

我们的目标是：在五年之内实现年销售额10亿元，成为国内最大的图书音像，IT数码产品的网络零售商(online retailer)。

宏观环境：越来越多的顾客选择网上购物，B2C市场具有很大的潜力和发展前景。

政策环境：国家支持电子商务的发展，我们具有良好和宽松的政策环境。

市场机会：图书音像和IT数码作为标准化的耐用消费品，十分适合网上销售。

替代产品：C2C也在快速发展，淘宝网的图书音像和IT数码交易量和我们相当；

竞争对手：卓越是我们最大的竞争对手，但是我们依然有自己的核心竞争力。

我们优势：我们具有规模经济，品牌效应，先进的后台系统和良好的服务。

我们弱势：物流配送系统还不够健全，管理操作成本太高。

提示：

我们的短期目标是…… Our short-term target is to…..

提高销售额20%... Improve sales revenue by 20%......

对于产品部门来说…… As to the product department….

● 组织工作

There are many things we can’t achieve alone. Therefore, people join in an organization, and fulfill targets collectively. To establish an organization, we have to make sure labor is well divided, and power is well distributed.

Three things for an organization:

Departmentalization: for any company, there are many different departments responsible for a specific function. For example, marketing department focuses on sales promotion, strengthening public relations, brand building, or marketing programs.

Layers of an organization: most organizations look like a pyramid, from the lowest level to the highest. Some organizations are flat, like IT industry, and some others are very vertical with many management layers, like traditional industry.

Companies choose to be flat because they want to improve communication efficiency, and become more adaptive to the changing environment. Companies choose to be hierarchical, or vertical because they want policies to be well implemented, organization to be well controlled and power to be well centralized.

How to authorize properly

When I authorize to my subordinates, I usually consider the followings:

1, Is the decision important to the company

2, Does my subordinate have the ability to run the power

3, Can I successfully control everything when things go out of control

4, Am I the kind of person who trust people

我经常在工作中授权。我一般将不是很关键的事给下属去做，并且给予相应的权力；我会找合适的人做合适的事情，确保下属可以有效率的完成任务；同时我也会确保，如果出现了失控的情况，我可以采取相应的措施来补救；我相信我的员工，既然授权给他，就应该相信他。

● 领导工作

Leader is the one who directs, influences, and stimulates the employees so as to realize the targets.

The biggest difference between a leader and a manager is that leaders usually focus on making strategy, while managers usually focus on execution. For example, Liu Qing Mei is a leader, while Double Liu is a manager.

A leader is definitely a manager, but a manager is not definitely a leader.

Why does a leader have power A leader usually has formal and informal powers:

Formal power: when you are a leader, you will be regarded and treated as a leader, your power is given by the position.

Informal power: the power gained from your authority, personal ability, integrity, personality, or even your appearance.

作为公司的领导，我主要有三件事情：1，我需要掌握宏观环境，指出公司的发展方向和战略；2，我需要协调各种关系，保证大家目标一致；3，我需要激励员工，建立士气，培养员工的忠诚度和献身精神。

● 人力资源和激励

Human resource is the most important assets for any company. Every company is involved in the following questions:

✧ What kind of employees do we want to recruit

✧ What requirements do we expect from the employees

✧ What is the job description

✧ Should we recruit inside, or recruit outside

✧ How do we make sure that we select the right people during interviews

✧ Is working experience important when recruiting employees

✧ What measures shall we take to best motivate the employees

✧ What do our employees care most, bonus, or salary and position promotion

✧ What should be taken into account when evaluating our employees：intelligence, personal abilities, work performance, work attitude or potential

✧ Who is going to evaluate them, direct boss, colleagues, or subordinates

✧ How frequent should they be evaluated, once in a month, or once in a quarter

✧ Shall we offer them with on-the-job training opportunities

在当当，我们十分重视人才的招聘和培养。对于比较高的职位，我们倾向于内部提拔；对于比较低的职位，我们选择从外部招聘（当然也有例外）。在招聘的时候，我们希望应聘者具有创新的思维，灵活的处事能力，快速的执行力，和良好的人品。我们借助专业的外包公司来帮助我们选择最好的员工，在选聘的时候，经验不是我们最看重的东西。

我们有很多种方式来激励员工努力工作。我们是一个发展为导向的公司，在评估员工的时候，我们最看重个人的工作业绩，然后是工作态度，最后才是智商和个人能力。我们把个人业绩和奖励紧密结合在一起，奖金是我们最常用的激励方式。我们每个季度考核一次，下级和同事的评价，要优先于上级的评价。我们同时也提高各种培训的机会，让员工和我们公司一起成长。

2）Brief Economics Summary

Economics and Marketing

Just have look around, there are a wide variety of goods and services in sight. As a white collar living in the urban area like Shanghai, you are consuming almost every day: you take a taxi to the office in the morning, buy your breakfast around the street corner, make a phone call to tell your lover, meet your friends or clients in Starbucks after work, and even enjoy yourself in a nightclub.

You are also bombarded with vast amount of business info on newspapers, websites, BBS and Blogs, or magazines. You’re constantly informed how the stock market is going, whether the world oil price keeps soaring, how quickly RMB is appreciating against dollar, or how a certain domestic company is proudly expanding its business in the global market and so on.

All these have a lot to do with economics, marketing, management, finance and a lot others. Yet, I’m not about to give business lectures, nor am I so veteran at it, what I will do is to sum up the basic business English briefly and easily. It will prove to be absolutely important, particularly for International MBA applicants, as you’ll soon face a tough interview: business Case Study in English.

I know you guys have years of working experience, and you know how the business world is running around, but the problem is that some of you fail to express yourself in English as well as you do in Chinese when it comes to business issues. You got to know some of the frequently used business terms and methodologies to make you better survive the tough interview.

One more suggestion from Samuel is that business English will be prerequisite for you to become a qualified global-oriented manager in the future. You skip it today, and you’ll have to face it tomorrow. So why not give it a shoot before you step into your dream MBA School

1. Demand:

Customers have disposable income, and they spend money in the market to satisfy their various needs. Customers’ demands are decided by their income, consumption behaviors and psychology, and above all, price.

Demand and price usually have negative relations. It means that when the price declines, they will choose to buy more; whereas, when price grows up, they will choose to buy less.

For example:

Today as the price of notebooks keeps declining, a growing number of young people in China begin to own a notebook!

Today, as the oil price is growing, manufactures who used to rely on oil as input are beginning to seek other fuels, which leads to less demand for oil.

But stock market is an exception, which means the higher the price, the more our crazy people buy!

2. Supply:

There are always suppliers of certain goods and services as long as there is market demand. Manufactures use labor, capital and raw materials to produce goods and services and sell in the market, for a profit.

Usually, supply and price have positive relations. It means that when the price of a certain product declines, they will choose to supply less, whereas, when price grows up, they will choose to supply more.

For example:

Today, as the housing price of urban areas is growing, an increasing number of investors are joining this market to offer more houses; Remember radio The price is declining so sharply that no more manufactures are willing to produce it.

3. Equilibrium of demand and supply

There is never perfect and unchanged equilibrium in the market, because supply and demand is always changing, making price change all the time too!

But there is an “invisible hand”, or a force, which is always trying to “pull” the demand and supply to the equilibrium point! (Adam Smith said so)

At a given price, when supply exceeds demand too much, which means that there are many producers willing to supply, while there are not too many customers willing to buy, the price will tend to decline to clear the market;

Yet, at a given price, when demand exceeds supply too much, which means that there are many customers willing to buy, while there are not too many producers willing to supply, the price will tend to grow;

4. Price elasticity

It’s a very important concept in economics, and economists use it a lot.

What are you going to do when the price of BMW declines to 50 thousand RMB I guess you will rush to buy one. But what are you going to do when the price of salt declines to 0.1 Yuan per pack I don’t think you will rush to buy more.

It means that you are sensitive to the price of a car, but you are not very sensitive to the price of salt.

OK, in economic terms, it means that the price elasticity of a car is very high, while the price elasticity of salt is relatively very low. Usually, luxury goods have higher elasticity, while necessities or must-products have lower elasticity.

So, if you lower the price of luxuries, you will get more sales revenue; but if you lower the price of necessities, you will get less. Vice versa.

Questions:

● Currently, the pork price is growing in major cities in China, why Has the sales revenue of pork suppliers declined Why

● Why electronic products like cameras, cell phones keep declining in price these years (use demand-supply-analysis and elasticity)

5. Deeper analysis of customers and suppliers

1) Customers’ consumption

Micro-economics usually suck, as they use too much calculus and marginal analysis, which is not going to be mastered in a short time.

Customers use their limited income, or disposable income (which is determined by GDP per capita), to consume in order to satisfy their needs, and lead a life as enjoyable as possible. Their goal is to get the highest satisfaction ( or utility ) by properly using their money on different types of goods and services.

Westerners think that price is kinda subjective, which means that the more satisfaction a product offers, the higher price the customer wants to pay!

For example, you are about to take the subway home one night, but the last subway will leave in 3 minute, you want to buy a ticket with cash, but only coins are accepted! The price of the ticket is 3 Yuan, but you only got cash valued 5 Yuan. So, if one of the passing-bys is willing to give you 3 coins in exchange for your 5 Yuan cash, will you do it I think you will, because taking a taxi home would charge you even more, dude!

Remember one thing before we go on: no matter how much you like something, when you get excessively too many or much, your interest or satisfaction will tend to decline. For example, you like girls, but if you get hundreds of them, you will get nailed up!

In economic words, it means that for a certain product, if you consume one more, your marginal satisfaction will drop.

So when you allocate your money among different goods you want to buy, you will keep on allocating till each of them seems to be equal to one another in marginal satisfaction.

For example, you are a game freak. So, the consumption of a game will have much more marginal satisfaction than that of foods. So you choose to spend on game too much till your marginal satisfaction of it tends to decline to the level equal to that of the foods, as a result, 90% of your income is spent on games, while 10% is spent on foods.

Switching cost: in reality, customers usually have loyalty to a certain brand, which makes it difficult for them to transfer to another product even if the price of their favorite brand grows. It means, the switching cost of the brand is high, it’s good thing! For example, I like Nestle coffee, which means that even if its price grows, I will also stick to it, rather than taking Moca instead.

Practice a little bit

Why girls like to spend most of their money on clothes and cosmetics

Diamond is not very much useful in life, but they are expensive; water is very important in life, but they are cheap. Why

Chanel is more expensive than Loreal, why Chanel still has its own buyers

2) Manufacturing and supply

As I have said, manufactures use inputs to produce their goods and services. The inputs usually include labor, capital and raw materials.

What the manufactures should do is to maximize their outputs while minimize their inputs. That is, they try to improve production efficiency, and optimize their cost structure.

When the more they produce, the lower the cost becomes, it means they have achieved Economies of Scale, as a result, the average cost declines.

The reasons for Economies of Scale is that

A, fixed investment, like machinery doesn’t change with production.

B, when scale increases, labor division will improves efficiency,

C, when scale increases, manufacturing can obtain lower purchasing price,

3) Break-even point

You fixed cost is around 100 million USD, your variable cost is 10 USD per unit, and the price is 20 USD per unit. So how many products do you have to sell in order to make sure at least your sales revenue is equal to the total cost (which is the sum of fixed cost and variable cost)

Price * quantity = fixed cost + variable cost

20 USD * quantity = 100m USD + 10 USD * quantity

→ Quantity = 10 million units

It means that if you can sell out 10 million units, you will reach the break even point, which means you neither make money, nor lose money.

What if you only sell out 5 million units Will you continue to run the business Well, yes, as your fixed cost is upfront, and you can’t change it overnight. As long as your sales revenue is bring money back to compensate your fixed cost, you will continue this business.

4) Competition forms in the market

Perfectly competitive ( very very competitive)

In a perfectly competitive market, all the products offered are the same, or homogeneous, which means customers can choose to buy from any one of them. As a result, none of the producers have any power on prices, they have to accept the market price (which means they are just price-takers), otherwise, if they improve their price, their products will not be wanted any more.

There is no absolute perfectly competitive market in real world, but some of the markets are a bit close to them, for example, the country marketplace. There are so many farmers selling the same vegetables, that none of them dear to charge higher prices compared to the other sellers.

Imperfectly competitive markets

In real world, market forms are usually between perfectly competitively market and monopolistic market.

There is monopolistic competitive market, in which a large number of small firms supply related but somewhat differentiated products. For the Shampoo markets for example, there are pantene, Head-shoulders, and Rejoice, yet, each of them has relatively different prices, because each of their shampoos is a bit differentiated to one another. In marketing terms, it means that each of them has their targeted market groups, and their customers have some sort of brand loyalty, which means they’re willing to pay a bit differently to their favorites.

There is oligopoly market, in which a few sellers of a similar or differentiated product supply the industry. Take telecommunication industry for example, there is China Unicom and China Mobile, and these two biggest firms cover almost all the telecommunication services around China.

In most circumstances, oligopolies are surviving under government regulations or protections, or the market as a whole requires patent and a great sum of investment, which excludes most of the investors outside. In oligopoly, the market is very concentrated, which means the top 2 to 3 firms occupy a large market share. They can even form collusion with other oligopolies, set game rules on prices, so as to jointly extract the customers.

The extreme market form is monopoly, which means that a single firm produces all the output or products in a given industry. China-Power is one of them, and no other company in China is capable or eligible to supply electricity to Chinese residents.

Monopoly usually leads to lower efficiency, higher price, and lower quality.